00 / HUCK GEE

Characters.
Products.
Worlds.

Artist, creative director, and designer whose work moves between independent studio projects and global collaborations across art and entertainment.

Janky and Guggimon seated together on a patterned trunk against a vivid pink backdrop.

01A / Selected Work

A practice built across disciplines.

Janky and Guggimon posed with models around a Mercedes vehicle.

Janky & Guggimon / Mercedes

Collaboration

Guggimon / Fortnite

Character collaboration

Steve Aoki seated between Janky and Guggimon on the cover of The FADER.

Steve Aoki

Character collaboration

Ken Block’s rally car with a colorful graphic livery photographed in profile.

Ken Block 43

Art direction & collaboration

Four Gorillaz characters wearing colorful spacesuits in a complete four-panel composition.

Gorillaz

Character & entertainment collaboration

SuperGucci

Character & fashion collaboration

01B / ArchiveArchive2001–2026 426 Projects

02 / Practice

Ideas shaped into objects, characters, and worlds.

  1. 01Creative Direction

    Defining the vision, aligning teams, and guiding creative work from concept through launch.

  2. 02Character & IP Development

    Creating original characters, visual systems, personalities, and story worlds built to grow across media and products.

  3. 03Product Development

    Leading toys, collectibles, licensed merchandise, and consumer products through design, prototyping, approvals, manufacturing, and release.

  4. 04World-Building

    Building the visual language, mythology, environments, and cultural logic that make an original property feel real.

  5. 05Product & Brand Strategy

    Connecting creative ideas to audience, positioning, licensing, product ecosystems, and long-term brand growth.

  6. 06Creative Leadership

    Building teams, workflows, standards, and cross-functional partnerships that allow ambitious work to ship.

03 / Career

A career in chapters.

  1. OriginsSan Francisco &Early Influences

    Street culture, graffiti, fashion, graphic design, and San Francisco itself shaped a distinct visual voice.

  2. 2000–2017Huck GeeStudio &Character Culture

    Built an independent San Francisco practice spanning original characters, collectible art, product development, licensing, and collaborations. Early work with Kidrobot helped shape the emerging language of designer toys and build a global collector audience.

  3. 2017–2022Superplastic& IP Leadership

    Co-founded and creatively led a global character company, building Janky, Guggimon, and Dayzee across entertainment, products, brand identity, and major partnerships.

  4. 2023–PresentArtist &Creative Director

    Making original work while developing characters, products, and worlds for my own projects and selected collaborators.

Earlier work Current practice

04 / Selected Clients, Collaborators & Collections

Built with people across culture and industry.

05 / About

Huck Gee seated on a sofa, speaking on a corded telephone.

The person behind the work.

Huck Gee is an artist, character designer, creative director, and IP creator whose work spans toys, collectibles, collaborations, and original worlds. Over more than two decades, he has built a practice translating distinctive characters and ideas into objects, partnerships, and culture.

From independent artwork and original characters to global entertainment collaborations, his work connects character-driven storytelling with product design, world-building, brand development, and creative leadership.

06 / Contact

Let’s Build.

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